Neil Bearse – Enlightenment through social media, analytics and acting like human beings

Archive for April, 2009

Blame is not a metric

Over the last several years, I have done my fair share of reading about online marketing optimization. My shelf is full of books on the topic, my RSS reader overflows with blog posts from the gurus and I have an entire gmail inbox devoted...

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Start now – thank yourself later

I had the pleasure of having a conversation today with someone who has an idea for a web venture, and was looking for advice on where to start. He displayed knowledge about the field he was considering and had a well thought out approach...

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Spring is here; de-clutter your website

When was the last time you cleaned your house? Like really cleaned your house? If you’re anything like me, it was probably the last time you had people over. Your usual clutter is fine with you, you know your way around it; things aren’t...

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