Neil Bearse – Enlightenment through social media, analytics and acting like human beings

Archive for March, 2010

The gold rush of location data

There’s been a lot of talk lately about the utility of mobile location-based social networks. Their growth curves are starting to resemble the early days of Twitter, as early adopters flock to check-in at their favourite spots. Certainly, if SXSW is any indication, and...

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Who’s focusing on what’s now?

With all of the talk about SXSW lately, there has certainly been a lot of talk about what’s next. The location wars are heating up… will Foursquare reign triumphant? Will Gowalla gain market share? Where does Blippy fit in to the privacy economy? Who’s...

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Letting ideas live and die

Many of us are lucky enough to work in a field where we don’t have to pick up heavy boxes and load them onto trucks for a living. We aren’t plowing fields, we aren’t forging tools out of steel, we aren’t digging ditches. Instead...

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Where’s your konami code?

Anyone who grew up through the 1980′s knows what I mean. Up Up Down Down Left Right Left Right B A Start For a generation of children, this was the first step of effective problem solving. When in doubt, when faced with a new...

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One less excuse between you and greatness

When was the last time you had a great idea? Chances are, you didn’t execute on it. You found an excuse that made it feel okay to not follow through. You threw it into the “someday” bin. James Cameron had his idea for Avatar...

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It’s all going to be okay. People like you.

Within every person is the desire to be liked. Deep down, whether we admit it or not, craving acceptance, the feeling of being part of a community and receiving love from others is one of the persistent open loops in our brains. Much of...

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OK Go – This too shall pass. State Farm swings and misses

By now you’ve probably already seen it, but in case you’ve been in hiding for the last few days, viral video masterminds Ok Go have struck youtube gold for the second time in three years with their latest single “This Too Shall Pass”. Over...

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Thoughts on packaging in a digital world

In my lifetime, I can think of several major paradigm shifts in the world of packaging. Once upon a time, everything came in a big box, wrapped in styrofoam or packing peanuts. Then there was a shift to minimal packaging; products were shrink-wrapped hard...

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