Neil Bearse – Enlightenment through social media, analytics and acting like human beings
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Posts Tagged ‘Marketing’
Say 20% Less
Did you know that Spanish contains 20% more words than English? I didn’t. Not until it was too late. Not until my translators let me know – with a slight hint of frustration in their (out of breath) voices. I had just completed my...
Read moreWhat’s in a name?
When I was younger, I wrote a lot of letters. Most of them were to professional athletes. The pattern was always the same: Write a letter, stuff a baseball card or photo into the envelope, send it and wait. I was after one thing:...
Read moreBroadcast media broke us
I’m not about to sit here and say that traditional media is dead. (It’s not.) I’m also not going to get into a discussion about the different ways that traditional broadcast media broken. (Though, It’s certainly due for reinvention) What is more important than...
Read moreShow Your Work
Think back to high school math class, or a university physics course. Somewhere along the way, on a test or final exam, we’ve all seen this, scrawled in red ink… Show your work! For most of us, this was a startling realization. Until we...
Read moreThe Like Button Makes You Better
Since Facebook unveiled their new Like Button and associated social plugins several weeks ago at their F8 Conference, they’ve been the talk of the social media town. In efforts to leverage the social tidal wave of Facebook recommendations, more than 100,000 sites have installed...
Read moreWhere’s your konami code?
Anyone who grew up through the 1980′s knows what I mean. Up Up Down Down Left Right Left Right B A Start For a generation of children, this was the first step of effective problem solving. When in doubt, when faced with a new...
Read moreOne less excuse between you and greatness
When was the last time you had a great idea? Chances are, you didn’t execute on it. You found an excuse that made it feel okay to not follow through. You threw it into the “someday” bin. James Cameron had his idea for Avatar...
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