Neil Bearse – Enlightenment through social media, analytics and acting like human beings
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Posts Tagged ‘social media’
Open your hands
Sometimes life makes it feel like you should ball up your fists. Fight this urge with everything you’ve got. It’s far better to go through your life with your hands wide open. An open hand can: wave hello say “welcome, nice to meet you,...
Read moreBroadcast media broke us
I’m not about to sit here and say that traditional media is dead. (It’s not.) I’m also not going to get into a discussion about the different ways that traditional broadcast media broken. (Though, It’s certainly due for reinvention) What is more important than...
Read moreArchitects, Carpenters and Hammer Swingers
Hammers are great tools. There’s something satisfying about a nice sharp nail sinking into wood. That’s the great thing about hammers – repetitive simplicity, with great results: as long as you swing hard enough, you’ll accomplish your goal every time. Wonderfully, mindless work. Swing...
Read moreTreating your customers like family
Did your mother ever insist you write hand-written thank you notes for gifts? There’s a reason she didn’t encourage you to enter all of your closest friends and relatives into Salesforce and generate a template response with quick instant personalization. By taking the time...
Read moreHow to be human in spite of the web
We’re all very good at discussing how social media is making us better. Better relationships, better communication, better chances at serendipity, better access to information. Its more rare to hear about ways that social media and its associated tools are making us worse. What...
Read moreThe Like Button Makes You Better
Since Facebook unveiled their new Like Button and associated social plugins several weeks ago at their F8 Conference, they’ve been the talk of the social media town. In efforts to leverage the social tidal wave of Facebook recommendations, more than 100,000 sites have installed...
Read moreLet's make social media good for society
Social media has armed companies with the ability to find, engage with and connect with customers in ways that would have seemed impossible just a few years ago. Build your twitter account and get thousands of followers. Set up a facebook fan page, get...
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